Customer experience
Fostering strong relationships with our customers
Life is full of questions about money. But the only answers we care about are the ones that are right for the ever-changing wants and needs of our customers. We’ve been helping them find the answers that matter and providing the right financial solutions for 160 years. Whether they need help setting short-term goals or planning for their future, we have the financial tools and strategies our customers need to meet their challenges and take full advantage of their opportunities.
Highlights from our latest customer engagement efforts
89% Customer
Relationship Score
How we engage with customers
We leverage many communication channels when we engage with customers — to keep them informed as well as to gather their feedback. Through our website, blogs, social media channels and email newsletters, we’re able to provide timely advice on topics ranging from paying for college to planning for retirement and everything in between. We’re able to deliver high-touch service and sophisticated financial solutions to our customers in our branches, our commercial and wealth offices and through innovative digital solutions helping them work through their challenges and building stronger relationships.
Driving continual improvement
We recognize that a high-quality digital experience is fundamental to our customers’ ability to achieve their financial goals, so we maintain a holistic strategy for gathering, analyzing and acting upon customer feedback quickly. Called “Listen, Assess, Tune,” it helps us collect customer feedback from a wide variety of channels to inform our efforts and continually innovate. We regularly issue updates and improvements to our mobile and desktop products. We are proud to say that as a result, our mobile application has sustained a high rating in the Apple® App Store and Google Play™ Store.
Product innovation
We know our customers’ financial challenges are always evolving and changing. We understand how important it is that we also continue to evolve the customer experience to help our customers meet new challenges with the best possible solutions. Leveraging customer feedback enables us to proactively design and develop products aligned with our customers’ current and emerging needs.
Commerce Bank CONNECT™
Commerce Bank CONNECT™ mobile messaging enhances the customer experience by allowing them to message directly with their chosen banker through their mobile device.
Customers can handle tasks large and small from the comfort of their home without losing the personal touch of guidance from a Commerce Bank banker.
Highlights from our latest social initiatives
Community Reinvestment Act
Outstanding
Rating
29 consecutive years
Forbes
America's Best Midsize Employers
7 consecutive years
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Disclosures:
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